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1,000 hard-earned lessons for creators

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Write confidently, Build your audience & Scale your income

Subscribe for thoughtful nudges on the creator economy and actionable strategies to turn your ideas and knowledge into a thriving digital business, so you can make money doing what you love.

Write • Build • Scale Sunday Digest

Write Better, Build Smarter & Scale Faster

Welcome to this week’s Write • Build • Scale Sunday Digest, your weekly dose of practical strategies, creative ideas, and honest lessons to help you grow your audience and income online.

This week, we have a simple message for you:

The best business lessons come from real experience, not theory.

Whether you're building a newsletter, launching mini-courses, or scaling a business from scratch, this week is packed with proven strategies from creators who've actually done it.

Here's what's inside this week:


✍️ 1,000 Lessons From Building a $1M+ Online Business

What if you could skip years of trial and error and learn from someone else's biggest wins and failures?

This week, we're sharing our most comprehensive piece yet: 1,000 hard-earned lessons from building a seven-figure online business.

This isn't fluff or theory. These are real insights from real mistakes, real wins, and everything in between.

You'll discover:

  • ✅ The mindset shifts that separate successful creators from everyone else
  • ✅ Which marketing strategies actually work (and which ones waste your time)
  • ✅ The biggest mistakes we made—so you don't have to repeat them

Whether you're just starting out or looking to scale what you've already built, this is the blueprint we wish we had when we started.


🎧 These Twin Brothers Built a 90,000+ Subscriber Substack (From Scratch)

In this week's podcast, twin brothers Rui and Luis Sousa share how they grew The AI Break from zero to over 90,000 subscribers in under two years.

This isn't just another growth story. It's a masterclass in building systems that scale.

You'll discover:

  • Why paid ads became their biggest growth engine and how they reinvested every dollar
  • How they monetize through 3 powerful income streams without being pushy
  • The smart paywall strategy that converts free readers into paying subscribers
  • How to use Substack's built-in features (Recommendations and Notes) to grow faster
  • Why you should start monetizing immediately—even with just 10 subscribers

If you want to see what's possible when you treat your newsletter like a real business, this episode breaks down the exact playbook.


📚 5 Lessons From Generating Six-Figures With Mini-Courses

Mini-courses might be small, but they can generate big revenue. Jari shares how his mini-courses generated over $200,000 in just three years, and the key lessons that made it possible.

This comprehensive guide covers:

  • ✅ Why solving a highly specific problem beats creating massive courses
  • ✅ How to validate demand before you build (and avoid costly mistakes)
  • ✅ The simple tech setup that works better than fancy production
  • ✅ Marketing strategies that don't feel pushy or sleazy
  • ✅ How to turn one mini-course into multiple revenue streams

The best part? You don't need to be a course creation expert to apply these strategies. Just someone with knowledge people are willing to pay for.


One Last Thought Before You Go…

This week's content proves something important: there's no single "right" way to build an online business.

Some people grow with paid ads.

Others build organically.

Some create courses.

Others focus on newsletters.

But here's what they all have in common: they started before they felt ready, learned from their mistakes, and kept going when things got hard.

So this week, ask yourself:

👉 What's one thing I could start today, even if I don't have it all figured out yet?

The lessons come from doing, not from planning.

Here's to learning by building and growing by experimenting. 🥂

Warmly,
Sinem from Write • Build • Scale

Rüdengasse 4/4, 1030 Vienna, Austria
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Write confidently, Build your audience & Scale your income

Subscribe for thoughtful nudges on the creator economy and actionable strategies to turn your ideas and knowledge into a thriving digital business, so you can make money doing what you love.