A few months ago, someone replied to one of my emails with this:
"I love the idea of making money from my knowledge, but I don't have anything to sell. I'm not an expert. I don't have a huge audience. I'm just... starting out."
I get messages like this every week.
And I always reply the same way:
"You don't need to be an expert. You just need to be a few steps ahead of someone else to genuinely help them."
Think about it: You've solved problems in your life that other people are still struggling with.
You've learned skills that took you months (or years) to figure out.
You've had experiences that gave you insights others don't have yet.
That's valuable.
The question isn't whether you have knowledge worth sharing.
The question is: How do you package it so people will pay for it?
Easy: By productizing your knowledge.
When you productize your knowledge, you:
- Create once, sell repeatedly
- Reach more people without working more hours
- Build a business that compounds over time
But here's where most people get stuck:
They don't know how to productize themselves.
The 5-Step Framework
We created a guide that breaks down exactly how to productize yourself and start earning $1,000 to $10,000 per month with your knowledge.
It covers:
- How to identify what makes you uniquely valuable
- How to package your knowledge into simple, sellable offers
- How to price your products so they're profitable AND accessible
- How to market your offers without feeling sleazy
Read the full guide here: 5 Steps to "Productize Yourself"
This is the exact framework we've used to build multiple income streams over the years.
The Bottom Line
2026 is going to be the year of the productized creator.
Not the influencer chasing algorithms.
Not the freelancer hustling for the next client.
But the creator who packages their knowledge, builds assets, and earns income that compounds.
If that sounds like the business you want to build...
Start by reading the guide above.
Then take one small action this week to move toward productizing your expertise.
In fact, I'm going to make this ridiculously easy for you: Keep an eye on your inbox this week. I've got something coming that will help you put all of this into action rapidly.
Because the sooner you start, the sooner you'll see results.
Big love from my screen to yours,
Sinem
P.S. Not sure what kind of product you could build and sell? Click here for some *free* help.