Write • Build • Scale Sunday Digest Write Better, Build Smarter & Scale Faster Welcome to the Write • Build • Scale Sunday Digest, where we help you write better, build your audience, and scale your income through quick tips and actionable resources. This week, we’re focusing on how you can use digital products—especially mini-courses—to grow your impact and income. The 10 Biggest Roadblocks If you've been creating content for a while but haven't launched any digital products yet, it's...
2 days ago • 2 min read
Hey Reader, A few weeks ago, my co-founders Philip, Jari, and I ran a 4-day workshop to map out our plans for the rest of 2025. We defined our shared business vision, discussed our values, and clarified which customers we can support most and how. One of the important decisions we made is to double down on our existing products and systems to make them even more robust and profitable this year. The only exception to this rule is a new program through which we help educators, coaches,...
6 days ago • 2 min read
Write • Build • Scale Sunday Digest Write Better, Build Smarter & Scale Faster Welcome to the Write • Build • Scale Sunday Digest, where we help you write better, build your audience, and scale your income through quick tips and actionable resources. Everything will compound Earlier this week, I wrote about how everything you do in your creator career will eventually lead to a larger audience, more money, and a bigger impact. It's the idea that anything above zero compounds. The more you put...
9 days ago • 1 min read
Hey Reader, I see it all the time: Creators who have just started to publish their work but are already comparing themselves to people who are 100 steps ahead. And I get it. It’s easy to look at viral posts by someone who’s been writing online for years and wonder why your content isn’t getting the same traction. But let me zoom out and give you some perspective here: I've been writing online since 2018. This has been my "full-time job" since 2020. I’ve spent thousands of hours refining my...
13 days ago • 1 min read
Write • Build • Scale Sunday Digest Write Better, Build Smarter & Scale Faster Welcome to the Write • Build • Scale Sunday Digest, where we help you write better, build your audience, and scale your income through quick tips and actionable resources. Fewer features, more benefits We hosted our monthly Substack Growth Workshop this week and reviewed several paid offers to discuss what writers can do differently to make their paid tier on Substack more attractive.One thing all reviews had in...
16 days ago • 2 min read
Hey Reader, I'm writing this email full of fresh energy because we've been enjoying a lot of sunshine here in Vienna over the past week. It already feels like spring - perfect for hikes, long walks, and slow moments: But there's one more thing I like to do when spring is around the corner.. I repot my plants! So I spent Sunday morning giving many of my babies new soil, a larger pot, and a cleansing shower. I don't know much about plants, but I love taking care of them to make sure they have...
20 days ago • 2 min read
Write • Build • Scale Sunday Digest Write Better, Build Smarter & Scale Faster Welcome to the first edition of the brand-new Write • Build • Scale Sunday digest! This is a new format that you'll find in your inbox every Sunday, and it has a simple goal: Helping you write better, build your audience, and scale your income through actionable resources, under-the-radar ideas, and quick tips. Do you need another email tool if you use Substack? One of the questions we discussed with our Substack...
23 days ago • 1 min read
7 years ago, I left a comment on a Dutch guy's blog post. Last week, he slept on my couch. I know, I know - this could be the start of a pretty dramatic story. Luckily, I'm only talking about my co-founder Jari Roomer, who visited us in Vienna for a 4-day workshop to map out what 2025 will look like for us at Write • Build • Scale. When I first met Jari, we were both new to online writing. And to be fair, we didn't really know what we were doing. But we were both excited about the opportunity...
27 days ago • 2 min read
Most creators and online writers are on the wrong path. Not because they're dumb or lazy but because they don't have a clear vision of what they're building. They create some content here, post a few pieces there, and switch strategies every few weeks. They chase trends, follow generic advice, and copy others. And then they're surprised that their efforts don't pay off. In the worst case, they end up with a business they don't even enjoy running. I see it all the time: Writers who love...
about 1 month ago • 4 min read