Hey Reader, I became a full-time writer in 2020 and have since written any kind of content you can think of:
I also worked as a freelance/ghostwriter and published dozens of pieces with and for my clients. And while I love the diversity of being a digital writer, there's a specific type of content I like to write most. It's case studies. I love to be in the trenches with my audience, try new things, run experiments, do research, and report back on what (doesn't) work. That's what I've been doing on Substack this year. We launched our Write • Build • Scale publication in July, went all-in, and received the Bestseller badge within 60 days. And I finally published our step-by-step case study so you can follow the same process. 👇 If you're a paid subscriber at Write • Build • Scale, you can read the full case study here. If you're a Medium member, you can read the piece here. My Black Friday DilemmaIf you've been reading my emails for a while, you might know that I hate events like Black Friday where creators heavily discount their offers just because they feel pressured to do so. As a writer/creator/digital entrepreneur, you are the boss, which means you make the rules. If a trend doesn't feel right, skip it. That's what I've been doing with Black Friday for the past 4 years. I know it's the "most profitable time of the year" for many business owners. But I don't care. I hate the noise and massive discounts. I hate that people go crazy and buy stuff they don't need. So here's the deal: I won't annoy you with stupid Black Friday emails next week. BUT I have a quick & dirty offer for you: We're running a flash sale for our annual subscription tier on Substack. If you subscribe today, you'll get 30% off on our annual subscription & THREE exclusive bonuses:
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Hey Reader, I don't know about you, but I'm more than ready for the weekend. I had a busy week full of exciting conversations and video recordings for a brand-new program we're currently building for you. I can’t reveal much about it yet, but I wanted to share a tiny sneak peek of a wonderful interview I recorded for this new project: Watch Now Whether you’re brand-new to online writing, struggling to grow your audience, or chasing the next big goal, I hope this 4-minute clip gives you a...
Hey Reader, How are you? Like, how are you really? 🫶 Emotions and noise have been high across the internet this week, which is why I decided to remain rather silent the past few days. Well, that and the fact that I've hosted daily Coaching and Onboarding Sessions for our newest members at Write • Build • Scale. 😅 If you've been following my work for a while, you might know that I've always been a huge believer in community, feedback, accountability, and peer learning. That's why we've been...
Hey Reader, As we're getting closer to the end of the year, I'm trying to be extra mindful of how I spend my time and energy. I say no to more things so I can say hell yeah to the opportunities that help me move closer to my goals. I was wondering about how to help you do the same this week and decided that sharing a few helpful resources is the best way to go. The whole purpose of this newsletter is to help you: Write online with confidence and clarity Build your audience And scale your...