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🤿 [DEEP DIVE] Our Besteller Case Study
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Hey Reader, I became a full-time writer in 2020 and have since written any kind of content you can think of:
I also worked as a freelance/ghostwriter and published dozens of pieces with and for my clients. And while I love the diversity of being a digital writer, there's a specific type of content I like to write most. It's case studies. I love to be in the trenches with my audience, try new things, run experiments, do research, and report back on what (doesn't) work. That's what I've been doing on Substack this year. We launched our Write • Build • Scale publication in July, went all-in, and received the Bestseller badge within 60 days. And I finally published our step-by-step case study so you can follow the same process. 👇 If you're a paid subscriber at Write • Build • Scale, you can read the full case study here. If you're a Medium member, you can read the piece here. My Black Friday DilemmaIf you've been reading my emails for a while, you might know that I hate events like Black Friday where creators heavily discount their offers just because they feel pressured to do so. As a writer/creator/digital entrepreneur, you are the boss, which means you make the rules. If a trend doesn't feel right, skip it. That's what I've been doing with Black Friday for the past 4 years. I know it's the "most profitable time of the year" for many business owners. But I don't care. I hate the noise and massive discounts. I hate that people go crazy and buy stuff they don't need. So here's the deal: I won't annoy you with stupid Black Friday emails next week. BUT I have a quick & dirty offer for you: We're running a flash sale for our annual subscription tier on Substack. If you subscribe today, you'll get 30% off on our annual subscription & THREE exclusive bonuses:
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Write • Build • Scale with Sinem Günel
I help you write confidently, build your audience, and scale your income. Subscribe for first-hand insights and actionable strategies to turn your ideas and knowledge into a thriving digital business, so you can make money doing what you love.
Write • Build • Scale Sunday Digest Write Better, Build Smarter & Scale Faster Welcome to the Write • Build • Scale Sunday Digest, where we help you write better, build your audience, and scale your income through quick tips and actionable resources. This week's edition is all about being prepared —not just hopeful—when it comes to hitting your goals. Be Prepared Instead Of Afraid Last week, I ran my first 10k race in a stunning coastal town in Spain. 🏃♀️🇪🇸 I used to hate running. Couldn’t...
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Hey, my friend! We've replied to dozens of questions about mini-courses lately, but one of them stands out because it came up so often: "What's the #1 thing I need to get right to ensure my mini-course will be successful and profitable?" The truth is, it's not the sales page (although that's definitely important)... It's not the launch emails (even though those are also important)... It's the course topic. The most important step in creating a profitable mini-course is to choose a winning...