I help you write confidently, build your audience, and scale your income. Subscribe for first-hand insights and actionable strategies to turn your ideas and knowledge into a thriving digital business, so you can make money doing what you love.
🤿 [DEEP DIVE] Our Besteller Case Study
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Hey Reader, I became a full-time writer in 2020 and have since written any kind of content you can think of:
I also worked as a freelance/ghostwriter and published dozens of pieces with and for my clients. And while I love the diversity of being a digital writer, there's a specific type of content I like to write most. It's case studies. I love to be in the trenches with my audience, try new things, run experiments, do research, and report back on what (doesn't) work. That's what I've been doing on Substack this year. We launched our Write • Build • Scale publication in July, went all-in, and received the Bestseller badge within 60 days. And I finally published our step-by-step case study so you can follow the same process. 👇 If you're a paid subscriber at Write • Build • Scale, you can read the full case study here. If you're a Medium member, you can read the piece here. My Black Friday DilemmaIf you've been reading my emails for a while, you might know that I hate events like Black Friday where creators heavily discount their offers just because they feel pressured to do so. As a writer/creator/digital entrepreneur, you are the boss, which means you make the rules. If a trend doesn't feel right, skip it. That's what I've been doing with Black Friday for the past 4 years. I know it's the "most profitable time of the year" for many business owners. But I don't care. I hate the noise and massive discounts. I hate that people go crazy and buy stuff they don't need. So here's the deal: I won't annoy you with stupid Black Friday emails next week. BUT I have a quick & dirty offer for you: We're running a flash sale for our annual subscription tier on Substack. If you subscribe today, you'll get 30% off on our annual subscription & THREE exclusive bonuses:
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Write • Build • Scale with Sinem Günel
I help you write confidently, build your audience, and scale your income. Subscribe for first-hand insights and actionable strategies to turn your ideas and knowledge into a thriving digital business, so you can make money doing what you love.
Hey Reader, Last week, I shared my 2024 business review with you, and over the weekend, I got a bunch of replies related to one of the key lessons I shared. In the review, I mention that connections, collaborations, and community have been our key focus areas in 2024 (and will continue to be in 2025.) Over the past few years, I've collaborated with hundreds of creators in various ways: We cross-promoted content I interviewed many of them I got interviewed We've run affiliate collaborations...
Hey Reader, Is it just me, or are these final weeks of the year passing by a little too quickly?! 😅 I'm off to Spain to enjoy some well-deserved time off next week, and there's still SO MUCH to do before I board the plane: 🎁 Wrapping all the Christmas presents 💅 Doing my nails 📝 Writing my end-of-year business review Oh, wait - I already did that last one! >> I'm Pulling the Curtain: Everything We Did, Learned, and Regretted in 2024 This year has been full of unexpected turns and lessons for...
Hey Reader, I don't know about you, but I'm more than ready for the weekend. I had a busy week full of exciting conversations and video recordings for a brand-new program we're currently building for you. I can’t reveal much about it yet, but I wanted to share a tiny sneak peek of a wonderful interview I recorded for this new project: Watch Now Whether you’re brand-new to online writing, struggling to grow your audience, or chasing the next big goal, I hope this 4-minute clip gives you a...