Hey Reader, Over the last 4 years, I've worked with thousands of writers, and one question I see beginners share all the time is this: What should I even write about?! There are many ways to decide what to write about, but I'll share a simple one today: Write what you care about. One of the wonderful writers I got to work with this year is Melon Dash, an adult swimming instructor. I was lucky to meet Melon in person back in June and have a deep conversation about her work and what writing means to her: Melon has been a swimmer since her childhood and has been an educator for decades. She founded the Miracle Swimming School to change how adults learn to swim, and regularly shows up on tv to talk about her expertise in teaching how to overcome your fear, and thus learn swimming with ease. When I met Melon, she taught me her 5 Circles concept. It's a fascinating framework that applies to learning anything in life - not just swimming, and I highly recommend you check out this brilliant video: Melon is talking and writing about swimming because she can't not talk about it. It's her mission to educate as many people as possible on the topic, so fewer people have to suffer from the consequences of not being able to swim. She's been speaking about the topic for years and has even written a book about it. Yet, she's new to the online writing world, which is why she joined Medium Writing Academy earlier this year. Melon is taking her message to new platforms because she has a deep desire to help more people. She cares so much about her message that she can't keep it to herself. That's one way to decide what to write about: Think about what you can't not share. What's important to you?
What's going wrong in the world?
What do you want to change so much that you can't stop speaking about it?! Next week, I'll kick off a brand new opportunity to help you share your message with the world. It's perfect if you've been thinking about writing on the internet for a while but haven't taken action yet. I want you to get out of analysis paralysis and finally put your work out there so people can learn from your experiences, expertise, and your unique way of looking at the world. Click here to receive an early invite to the program. PS. Here's a harsh truth most writers will hate me for: |
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Hey Reader, I write hundreds of newsletters per year, but this one is particularly close to my heart. The start of a new year is a special time for most people, but for me, it's also a reminder of how I took the leap to build my writing business. Five years ago, I decided to go all-in on my writing. I set a simple New Year's Resolution to write every day. And I actually did it. Three months later, my work was read by close to a million people, and I was hitting 5 figures in earnings per...
Hey Reader, As we get closer to the end of the year, my favorite thing to do is to declutter and get ready for the new year. I delete all unnecessary tasks, so I can focus on what truly matters in the new year to grow my audience and income. The good news is that I prepared a few resources that'll help you do the same, so you're ready to absolutely crush your goals in 2025: ✅ Study the Online Writing Trends for 2025 I recently published an in-depth report about 7 trends that will shape the...
Hey Reader, I know this is a busy time of the year, so let me keep this short & sweet: I have an early Christmas present for you. 🎁🍊 Earlier this year, we launched the Write • Build • Scale publication on Substack and have since celebrated incredible wins on the platform. We have: 🧡 Gained 3,500 subscribers. 🧡 Received our Bestseller Badge within 60 days. 🧡 Launched a private Mastermind community for ambitious Substackers. Most importantly, we’ve seen that Substack is a promising growth...